Re: videos and music and music sales

[Milo <milo.vuc@gmail.com>]

Images (static or moving) can increase sales for pop culture products
and this is why MTV is still doing business. But for the arts, be it
challenging music or challenging dance performance, you have one and
only tool: the art itself. If an image or a video is a sincere
presentation of an art performance, it's a good move and it's also
faithful to the artist and the public. If it is approached with a
"promotional" mentality, then it is doomed to fail. And by failure I
mean that you are not going to see the money you invested coming back
to you as real money (cash). There are lots of companies that make
millions online by exploiting the failures of promotion.

On 12/30/09, david kirkdorffer <unstrungone@yahoo.com> wrote:
> I have a theory I'd like to run by the readers of this list.  In a 
>nutshell
> it goes like this,
>
> "...people can handle more challenging music if it's accompanied by a 
>cool
> video."
>>
> Do you agree?  Have any of you added video to your looping music and
> discovered it helped increase sales?
>
> Kind regards,
>
> UNDO
> http://www.myspace.com/undomusic
>
>
>