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These are not real Steinbergers!!! Kim Flint wrote: > At 8:56 PM -0800 11/16/99, Madoud@aol.com wrote: > > The note by Kim Flint was very informative. I don't follow the >industry > >real close, but I have recently been in the market and have >successfully > >purchased a used Steinberger Guitar w/Transtrem, so I have been >doing a > >lot of looking, watching and waiting.......I noticed now that >Steinberger > >has come out with a new line of guitars, on Yo music.com or something >like > >that and are selling the new line very cheap w/o transtrem. These >guitars > >are dirt cheap. I mean cheap..... > > It's http://www.musicyo.com, and when he says dirt cheap, he ain't > kidding... all the steinbergers are around $200....similarly, all the > Kramer guitars, under $300, all the slingerland drums - jaw-dropping >cheap. > (I'm thinking of upgrading my hand-me-down set....) They show the list > prices for comparison and they're all about *4 times* higher than the > prices listed at music yo... > > hmmm, can you say factory direct? no middleman, no retailer, no > distributor, no tavelin' sales dude..... I think we are seeing the > potential of e-commerce landing on the MI industry. 4x is pretty close to > the typical difference between manufacturing costs and list prices in the > music instrument biz. If you're going to buy it online anyway, why not >just > buy it straight from the company that makes it, at the factory price? > > .....and note the musicyo.com brands: steinberger, kramer, slingerland. >Yo, > if yo can't figure out who sits on the board of that yo company, yo brain > is a couple of yo's short of a full yo-yo..... > > >My point is that there is a good chance > >the Digital Echoplex may be a thing of the past or emerge in some new > >downsized form. > > not a thing of the past, not downsized! > > > That what seems to have happened with Gibson or whoever > >reintroducing the Steinberger. I admit, I don't know all the facts >about > >Steinberger, but I am not holding my breath waiting on a new top of >the > >line Steinberger. Face it, the Digital Echoplex is a very >sophisticated > >machine and very deep and appeals to a certain type of musician. How >were > >the profit margins on these things and what kind of money did they make >the > >company. > > the echoplex profit margin was good enough, that's why it's still a >living > product. (unlike the other stuff on the oberheim roster....) And there's > no need to downsize the echoplex any, because the manufacturing costs are > already pretty low. But I can tell you that the retailers never really > added much to the profit equation. People who buy echoplexes already know > about it (from the net or elsewhere) and already know they want it. >Selling > through retailers usually just meant people had to go calling all the > Oberheim dealers to find one with echoplex stock. That always seemed > pointless. Selling direct would be an obvious thing for Gibson to do.... > that way they could cut enduser prices considerably and even give > themselves a bit more profit at the same time. yo..... > > >with all the small boxes coming out with the ability to loop for > >short periods and with effects to boot they must be very appealing to >the > >masses......and profitable to the companies. I have a Korg unit with >some > >looping capabilities I bought because I like Korg effects but After >using > >the Echoplex and a 4 minute Boomerang for quite a long time I don't >even > >bother to play with the Korg looping feature. When I bought the >Echoplex, I > >loved it so much I immediately went on the lookout for a backup. >comments > >appreciated. > > all those cheapo boxes with limited loop functions just suck people into > the fold, get them addicted to the idea of looping....then they want to >buy > a real looper! heh, its all good..... > > kim > > ______________________________________________________________________ > Kim Flint | Looper's Delight > kflint@annihilist.com | http://www.annihilist.com/loop/loop.html > http://www.annihilist.com/ |