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I have toss my votes in with the 5-10 dollar camp. I generally don't spend more than $13 on ANYONE'S cd, because I don't think they shoudl cost that much. Period. A great deal of the best cds I own can be bought with a minimum of fuss for less than $11. There are a few bands in my neck of the woods who sell their cds for $5 a piece, with nice artwork, and they sell a ton of them. I also think self released cds are primarily for promotion: Once you start selling in the thousands (I never have) then I would start worrying about it. But you are also talking to someone who loves to play in on local club that pays about what the taxi fare/gas money to get there costs because the place has no cover, and the beer is good and cheap. This place is on a busy street, surrounded by bars/clubs, and if you are good/lucky you can get forty walk-ins. Plus, I feel like a loser asking my friends to pay $10 to see me play. Trevor