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hep, brother, did we think about the same stuff simultanously! >At the very least, such an ad would need to include web links to >specific sound examples of this stuff, so people could actually fire up >a web browser and HEAR it. But that could be tricky, since some people >might never get around to doing that looking up. Even still, a good ad >with some intriguing copy and interesting pictures/quotes/descriptions >could lure some interested parties into checking it out. amazing how many loopers are not connected or dont care enough >A more costly, but probably more effective approach, would be to include >an audio CD (or data CD-ROM with mp3 files) with a specific musical >instrument or technology magazine, showcasing different artists and - >probably even more importantly - different technical and stylistic >applications. > >For instance, Gibson could enclose a CD with every copy of Electronic >Musician or Keyboard magazine, with recordings by various EDP folks >using the tool in a variety of different contexts. If you put out a >disc with Neal Schon, David Torn, Benny Reitveld, Amy Neuberg, Tom >Heasley, Todd Reynolds, Hans Lindauer, Jon Wagner, and Steve Lawson on >it, you'd have nine very different technical applications of one looper, >in nine different STYLISTIC areas. amazing how many have an old computer and dont care for mp3: may I suggest a mixture: the first 4 as audio and the rest CD-ROM with more mp3 and Quicktime videos of you showing some basic functions to give an idea how easy it is to start. >Everything from electric guitar to voice to violin to bass to tuba to >solo acoustic percussion to dance electronics would be covered. That >could open a lot of people's ears, in a lot of different genres, and it >could be a nice way to bring more widespread exposure to some more >obscure artists. having more space with the mp3, we can also include some more noise/colage stuff to suggest that one can have fun even if not playing an instrument well. >Or a more focused approach could work: a Bass Player Magazine EDP disc, >a Guitar Player one, etc. It could reach players (and I think "players" >are probably the prime market for the EDP, at least) who might not be >inclined to read Electronic Musician or Keyboard. yes, sound in magazines is just perfect! >For that matter, a general article in a magazine would be great. I am supposed to write one with Gary for EM... I will! others can write for others... >If one >or two companies and/or record labels were willing to put some >advertising money into an issue, that could help spearhead an article >that, for instance, could talk about different applications for guitar >looping. It could cover the usual guitar-loop suspects like Fripp, >Torn, Michael Brook, Chet Atkins, Keller Williams, Trey Anastasio, etc. >as well as the not-so-usual ones: guys as far-flung as Neal Schon, Paul >Dresher, Steve Howe, Claude Voit, et al. (And since he's a damn fine >guitarist whether looping or not, I think Matthias Grob is LONG overdue >for some recognition of his wonderfully musical touch on the six-string.) gee, you are so sweet... I need to program ;-( -- ---> http://Matthias.Grob.org