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Re: iTunes now "All DRM Free"



For a corporation, it costs to make anything available digitally.  Maybe a few thousand per title, with quite a few man hours getting all the paperwork sorted out, files approved, etc.  Demand for a lot of the out-of-print stuff is minimal, and people won't know it's available without some marketing (more $).  So, there is still a cost/benefit analysis that has to pencil out.

I work at a company that sells a lot of digital files online, and sometimes we have stuff that goes essentially "out of print".  Or entire collections of assets will be migrated or made available again, and it takes days, even weeks for all the data to get where it needs to be, and people nursing it along the way.

TH

On Tue, Jan 6, 2009 at 5:23 PM, Art Simon <simart@gmail.com> wrote:

Pardon the tangent, but why is anything "out of print" anymore? I was
reading my usual jazz blogs and got interested in Bobby Hutcherson.
His album "Patterns" was released by BlueNote on CD, but the only
copies available are selling for nearly $100 on amazon.com. Of course,
neither BlueNote nor Bobby Hutcherson are seeing any of that. Why
don't these labels make all their music available? Is there some
marketing strategy I'm missing?